Sam Smiths, the independent Yorkshire-based brewer, has banned the use of mobiles, iPods and similar devices in all its 200 plus pubs. Its policy has long been  to avoid music of any sort in its pubs. If people wish to use their devices for any purpose, they must now go outside, just like smokers. ‘The brewery’s policy is that our pubs are for social person to person conversation’, says Humphrey Smith, a descendant of the original founder Sam Smith. All Sam Smith pubs are highly traditional, with often splendid Victorian interiors lovingly preserved or restored.

By treating noise-mongers in the same way as smokers, Sam Smiths is proving itself a pioneer in regard to the physical and psychological health of both its staff and and its customers. Other chains should follow suit!  While based in Yorkshire, Sam Smiths has pubs throughout the land from Edinburgh to Kent, with 20 in London.